DP11527 | Valence influence in electoral competition with rank objectives

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In this paper we examine the effects of valence in a continuous spatial voting model between two incumbent parties and one potential entrant. All parties are rank-motivated and are driven by their place in the electoral competition. One of our main results is that a sufficiently wide valence gap between the incumbents yields an equilibrium in which no entry will occur. We also show that an increase in valence shifts the high-valence incumbent party closer to the median voter, while the low-valence incumbent selects a more extreme platform.